Claudia Schiffer Unveils Chase Sapphire Reserve’s Bold Redesign and All-New Business Card—Here’s What’s Changing in 2025
Chase teases a revitalized Sapphire Reserve, taps Claudia Schiffer for its reveal, and hints at a much-anticipated business version for 2025.
- Launch Year: Sapphire Reserve debuted in 2016—it’s getting its first major refresh after 9 years.
- Business Card Debut: A new Sapphire Business card launches summer 2025.
- Exclusive Teaser: Iconic supermodel Claudia Schiffer revealed the new Reserve design.
- Potential Benefits: Heavier rewards and tailored small business perks anticipated.
Chase is stirring excitement across the credit card world. The banking giant has officially teased a dramatic update to its prestigious Sapphire Reserve card—this time, debuting its new look in the hands of global supermodel Claudia Schiffer.
The wait is almost over: this is much more than a design facelift. Alongside a premium new metal finish, insiders say rewards and benefits are “about to get more rewarding.”
And there’s more. For years, fans, road warriors, and points enthusiasts wondered why Chase never offered a business version of its Sapphire Reserve—while competitors like American Express and Capital One leaned in hard. Now, Chase is bringing its heavy hitter to small business owners just in time for Summer 2025.
Why Now? Sapphire Reserve’s Surprising Makeover Explained
Chase’s Sapphire Reserve upended the premium card market when it launched nine years ago. Its unparalleled sign-up bonus, lavish airport lounge benefits, and top-tier rewards instantly won over affluent cardholders. While its popularity soared, rumors swirled about whether its generous perks cut into the bank’s profits.
After nearly a decade of fierce competition—with rivals adding luxury credits and upgrades galore—Chase appears ready to reclaim its crown.
Q: What’s New With the 2025 Sapphire Reserve?
Chase remains tight-lipped. However, the bank promises “more rewarding” benefits. Expect enhancements to travel and dining rewards, potentially new partnerships, and additional lifestyle perks to match or outperform its competition.
Cardholders should watch for updated lounge access, premium travel credits, and possibly reimagined dining rewards. No hard details have leaked, but clues suggest big shifts are imminent.
Q: Will the New Sapphire Business Card Compete With Amex and Capital One?
Absolutely. By launching a business version, Chase directly challenges cards like the American Express Business Platinum and Capital One Venture X Business. Small business owners can expect a suite of rewards and bonus categories, designed specifically to capture business spending.
Given industry trends, perks could include higher cash-back rates on business categories, travel protections, and partner benefits. This move is expected to attract a fresh segment of entrepreneurs and startups.
How to Prepare for the 2025 Sapphire Reserve and Business Card Launch
- Monitor the Chase website and official announcements for full benefit details.
- Compare your current premium cards, such as those from American Express and Capital One.
- Review your business spending habits to identify the best fit.
- Check if new cards will affect your Chase 5/24 status (small business cards typically won’t).
Q: When Will Full Details Be Released?
Chase’s summer 2025 timeline means official information is expected in the coming months. Card experts predict sneak peeks and full reveals by mid-year, so interested cardholders should stay alert.
How Can Cardholders Maximize New Benefits?
- Stay up-to-date by subscribing to Chase’s email alerts.
- Strategize bonus category spending to amplify points once new rewards are live.
- Take advantage of travel and lounge perks—expect some competitive upgrades to rival Amex’s Centurion lounges.
Don’t Miss Out—Get Ready for Chase’s Next Credit Card Revolution!
- Mark your calendar for Summer 2025.
- Bookmark the Chase Sapphire Reserve news page.
- List your current card perks and compare with new Chase offerings.
- Tune in for more updates—and be ready to apply as soon as the details drop!
